Folli Follie

Folli Follie is a global leading force in the jewellery and accessories world operating in more than 28 countries. The Folli Follie group has established a strong presence with more than 700 points of sale Worldwide.

Appointed to oversee all UK PR, Events and Celebrity Dressing, TRACE continue to introduce new, exciting collaborations, whilst overseeing creation of seasonal lookbooks. Creating an editorial plan of news and feature stories around the brand which captures the imagination of the press has seen TRACE increase Folli Follies press coverage by 1600%. TRACE work across all UK National and Regional events providing key support, increasing sales and customer remit to further optimise growth for the business.